The Way of the Lion
Publicis Worldwide announced the opening of a new agency in Ghana - alleged to be one of the fastest growing economies in sub-Saharan Africa. Publicis Ghana launched business with a strong portfolio of Nestlé brands: Milo, Nido, Maggi, NESCAFE etc.
My roll as the Sr. Art Director was for the development of product branding for Nestlé portfolio.
I created (The way of the lion) to serve as the philosophy and culture for a new young agency of designers, copy writers, account managers, and to inspire their creativity, work ethics and success of the agency .
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